Find your first paying customers your way 🚀

1-on-1 tailored mentorship to turn your product into a business

You know how to build a product like no other, but getting it in the hands of customers... Just isn't your territory. 

Getting closer to launching your MVP or product, or just did and you wonder how to get people to buy it?

⚠️ The vast majority of startups fail not because the product wasn't good enough, but because they couldn't get enough people to buy their product*. Don't let this be you.

But also don't raise money for marketing or hire a sales rep just yet! 

Start with founder-led sales, because:

• 🕵️‍♂️ Your image of 'doing sales' is probably wrong. Sales is about listening and truly understanding your potential customer, then matching their needs with your offering to create value for both.
  No Wolf of Wallstreet or any other mass spam or push-down-throat tractics here. 🙅‍♀️

• 🤓 Sales is one of the easiest skills to learn in a startup. With our help, you got this. 

• 🫵 Nobody knows your product and vision better than you, and clients value talking directly with founders.

• 💸 Investors want to see you can not only build but also sell your product. Having first traction will give you a huge advantage.

Together we will find:

• Which customers need your product most (and will pay for it)

• How to find and convert them systematically

• A pricing strategy for a financially healthy, long-lasting business

We'll go through modules like: 

Sales/marketing plan, Full funnel diagnosis/setup, Market research, Match target needs with product, Segmentation and niche, Reach-out strategy, Sales conversations / marketing strategies, Scoping product, Customer journey - AHA moment, Stakeholder identification, Pricing strategy.

With my process you'll focus on one key element and make measurable progress, also as accountability partners!

I've helped 18 startups go from initial product to paying customers, and I'm certified and experienced in B2B and B2C sales. No generic programs or cookie-cutter advice – just focused guidance tailored to your startup's specific challenges. I'm with you, with structure, accountability, practical tools and hands-on help.

Perfect for: Technical founders with a software product, who're ready put in a few days a week to hustle their way to success.